by jutta putz | Feb 12, 2020 | News, Personal Branding, Sponsorship
MasionBet has revealed that Triple Group One winning jockey, Hayley Turner OBE, will become the brand’s newest ambassador for racing. With over 1,500 flat race wins, Turner is considered one of Britain’s most successful female jockeys ever. Hayley Turner OBE...
by jutta putz | Feb 4, 2020 | News, Personal Branding, Sponsorship, Sports Marketing
It might only be January but with the entries for the Randox Health Grand National out this week it’s inevitable people will start to talk about the greatest steeplechase in the world. For me my dad is my hero. Although obviously I hadn’t been born when he won on...
by jutta putz | Feb 4, 2020 | News, Sponsorship, Sports Marketing
The Curragh Racecourse is delighted to announce that Dubai Duty Free have extended their sponsorship of the Dubai Duty Free Irish Derby for a further two years. In addition, they have agreed to sponsor five additional races which will all benefit from significant...
by jutta putz | Jan 21, 2020 | News, Personal Branding, Sponsorship
Establish who you are, what you do, and what you can offer your market. When the story of Santia Deck’s multimillion-dollar contract with the Women’s Football League Association (WFLA) broke, people immediately knew that she made history. Such a deal was never offered...
by jutta putz | Jan 2, 2020 | News, Personal Branding, Sponsorship, Sports Marketing
In her first blog since becoming a Jockey Club Racecourses-sponsored jockey, Bryony Frost looks back at a groundbreaking 2019, the one race which made her more nervous than any other and why she isn’t setting herself tangible goals for 2020. If you’d told me this time...
by jutta putz | Dec 12, 2019 | Personal Branding, Sponsorship, Sports Marketing
What is sponsorship I am often asked, what is sponsorship? It used to be a pretty simple answer. Most people think of sports sponsorships like McDonald’s and the U.S. Olympic team, or Bud Light and the NFL. There are many easy examples to see in sports and so it is a...
