by jutta putz | Jun 1, 2020 | Sponsorship, Sports Marketing
Beyond the human toll, this coronavirus crisis will have dramatic economic consequences in sport as in everything else. So much is beyond our control, but that does not mean that we are powerless. If we take a look outside of sport and into the wider world, it can...
by jutta putz | Apr 9, 2020 | News, Sponsorship
Sponsorship is a luxury – the jobs of the employees and the athletes and of course their health have absolute priority. Due to the corona crisis there are currently no events, sports events or club activities taking place. Therefore, little or no sponsorship...
by jutta putz | Feb 12, 2020 | News, Personal Branding, Sponsorship
MasionBet has revealed that Triple Group One winning jockey, Hayley Turner OBE, will become the brand’s newest ambassador for racing. With over 1,500 flat race wins, Turner is considered one of Britain’s most successful female jockeys ever. Hayley Turner OBE...
by jutta putz | Feb 4, 2020 | News, Personal Branding, Sponsorship, Sports Marketing
It might only be January but with the entries for the Randox Health Grand National out this week it’s inevitable people will start to talk about the greatest steeplechase in the world. For me my dad is my hero. Although obviously I hadn’t been born when he won on...
by jutta putz | Feb 4, 2020 | News, Sponsorship, Sports Marketing
The Curragh Racecourse is delighted to announce that Dubai Duty Free have extended their sponsorship of the Dubai Duty Free Irish Derby for a further two years. In addition, they have agreed to sponsor five additional races which will all benefit from significant...
by jutta putz | Jan 21, 2020 | News, Personal Branding, Sponsorship
Establish who you are, what you do, and what you can offer your market. When the story of Santia Deck’s multimillion-dollar contract with the Women’s Football League Association (WFLA) broke, people immediately knew that she made history. Such a deal was never offered...
